How to do website SEO optimization through Baidu drop-down box?

How to do website SEO optimization through Baidu drop-down box?

When many people use computers or mobile phones to search for keywords, a series of related words will appear. In fact, many people don’t know that these are drop-down boxes. Some people use drop-down boxes to let users click on their company’s website, which has a certain effect in attracting traffic to the website and helping the website improve its keyword ranking. So how can we use Baidu’s drop-down box to do website SEO optimization? Let’s learn more about it with Dongguan SEO Feng Chao!

How to do website SEO optimization through Baidu drop-down box?

1. Analysis of Baidu drop-down box

The drop-down box developed and designed by Baidu is a user experience solution that can better solve user problems. It is to rank the importance of the problems that users urgently need to solve.

(1) Why do users still search for keywords in the drop-down box when there are website rankings on the homepage?
This is because the website does not meet the needs of users well.

Solution: Consider things from the user's perspective to fully meet the user's needs.

Simply listing a ranking list cannot solve the needs. If you were a user, would you believe it? What we need to do is to make users believe. We rank by brand, sales volume, or price. We need to let users know what we rank based on and provide evidence that is recognized by the industry and cites industry data. Essentially we have to tell the truth and not deceive users. For example, for mobile phone rankings, we can use Taobao’s mobile phone sales volume and price rankings as evidence, or use credible platforms and third-party evaluation agencies, so that users can believe it.

Through the data analysis of the drop-down box, we came to a conclusion that even if our website title and content provide the data that users want, they still do not solve the core needs of users. This means that when we search for brand keywords, brand websites appear on the Baidu homepage, but these needs still appear in the drop-down box, which shows that these websites do not solve the core needs of users well.

How to do website SEO optimization through Baidu drop-down box?

2. Baidu related searches
The difference between the drop-down box and related searches is the time period, drop-down box: changes in 2 to 3 weeks, related searches: changes in one month.

The data in the drop-down box is real-time and is what users need urgently for a few weeks.

Related searches are what users need for several months

We find out the problem through the drop-down box that appears in the key search, and then verify the result through the existing sorting to summarize where the key point of the problem lies. Once we solve this key point, our ranking will go up.

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