Yuan Hai: "Case Study: MUJI: Concept-driven Business"

Yuan Hai: "Case Study: MUJI: Concept-driven Business"

Yuan Hai's "Case Study: MUJI: Concept-driven Business" Resource Introduction:

Many people have used MUJI products, it might be a pen or a piece of clothing. MUJI always gives people a feeling of simplicity and practicality, while also representing Japanese culture. The product design of MUJI originates from the antithesis of "consumer society". When everyone is obsessed with the value of the brand, the concept proposed by MUJI is based on pragmatism to create products that are more in line with popular culture. How did MUJI find its business philosophy? How did it achieve standardized operations? What concepts support the process system behind standardized operations? How do concepts influence MUJI's business decisions?

Course Catalog

1. Experience MUJI.mp4

2020-07-08 Yuan Hai-Notes.pdf

2020-07-08Yuan Haippt.pdf

2020-07-08 Yuan Hai "Case Study: MUJI: Concept-driven Business".doc

2. MUJI's Business Philosophy.mp4

3. How ideas influence business.mp4

<<:  Get APP: Analysis of the operation and promotion strategies behind the development of knowledge service providers

>>:  This is a versatile activity plan!

Recommend

Tea, honey water, or kelp soup, which one is the best way to sober up?

Drinking a little can make you happy, and the fes...

Never try to fight a kangaroo!

Who is the most popular animal in the world? With...

Marketing promotion methods | How to create private domain traffic?

Friends from different industries asked them how ...

Yuanfudao Children's Programming Course L1+L2

LEVEL1 Course Content Introduction Based on face ...

OS X El Capitan and Yosemite receive Safari 10 update

Today, Apple released the official version of mac...

The two core elements of product promotion: content and channels

Product promotion is a difficult problem. It look...

In-depth analysis: Does the iPhone retain its value?

When comparing Apple and Android, many friends al...