The most comprehensive summary of the solution for diverting traffic from Tik Tok to WeChat!

How to divert Douyin fans to WeChat? This article organizes the cases of WeChat traffic diversion that have been practiced and are being used around me. There are a total of 6 types. You can see which one is most suitable for you.

1. Private message traffic

In 2018, I and my team were working on the Douyin food account. In less than two months, we had exactly 1 million followers. At that time, the monetization of the entire Douyin ecosystem was not as complete as it is now. I looked at the data in the background of the official account and found that it did not bring any obvious growth.

Then, through private messages, fans are guided to follow the official account one by one.

There are two disadvantages to this:

1. There are too many fans and it is easy to send private messages frequently. 2. Some fans don’t really like your thing and it is easy to disturb them and get reported.

I made a detail optimization. If you have any questions, just leave a message in the comment area and send a private message. This way, non-intended fans can be filtered out.

For fans who send me private messages, I will first answer the question and then leave a heart emoticon, and then start a new message with numbers and letters.

Automatic drainage system:

Free gifts (e-books, trial packs, etc.) at the signature point + automatic reply to public account via private message + public account to guide private account

2. Signature Drainage

This is the most common and common thing we see. It is recommended that you do not leave a WeChat ID when you just start posting videos. It is easy to be detected, and your rights may be reduced or even blocked. You can wait until your account is stable before leaving a WeChat ID.

The following two signature diversion methods are more obscure and safer.

1. Use Douyin account to attract traffic

You can directly set your Douyin account as your WeChat account, and then write "Douyin account is my private account" in your signature. You will find that after you have fans, some fans will automatically send messages to you, and they will also know that the Douyin account is your WeChat account.

2. Background photo album diversion

Put a WeChat ID in the background album and write the contact information at the top in the signature.

3. Douyin Blue V traffic diversion

It costs 600 yuan to certify a blue V. After clicking the official website link, you will enter a landing page and can be guided by WeChat.

You can also leave your mobile phone number in the contact information, and fans will call you directly or add your WeChat account with the same mobile phone number.

If he calls you, you can hang up and send him a text message.

You can make the landing page in the form of a form to collect customer phone information, and you can use it for activities such as 500 trials and free consultations that you often see in Baidu bidding.

4. Live streaming

I can tell you responsibly that the live broadcast will be very effective. The test results show that there are about 300 people online in a live broadcast, and generally 100 people can be added in one night because the experience is immersive.

If a fan asks how to contact or where to buy, just point to the label reserved in advance, no need to say anything.

Whether it is a two-person live broadcast with a large account leading a small account, or a two-person live broadcast with a small account, buying large-account traffic or banding together for warmth depends on the promotion funds of each friend.

If there are a lot of people watching the live broadcast, you can leave the name of the official account in the tag, and then guide them to the private WeChat account through the official account. This is also a way to solve the limitation of adding people on WeChat.

5. Comments

Simply change the name and avatar of the small account to the same as the main account, and just leave your WeChat account. Even if it is blocked, it will be the small account.

6. Information flow promotion

To register an account on the Luban platform with a company, the opening fee is generally 10,000 yuan, which includes 10,000 yuan in promotion fees.

Carry out targeted delivery based on your fans' attributes, such as gender, age, interests, region, etc.

In fact, the most important point is the targeted delivery of APP. For mobile phone users, it not only downloads Tik Tok but also downloads some specific APPs.

For example, if I am trying to lose weight, I can target people who have downloaded TikTok and also have apps like Mint Health and KEEP on their phones.

Then you will find that the current crowd you capture is very accurate, and the cost of adding fans will be very low.

It is particularly suitable for WeChat self-operated products, with customer orders exceeding 1,000 yuan, and some high-end products.

Products with high profits and large gross margins can only be amplified by paying. With free traffic, you are not sure when it will explode, but with information flow advertising, you just need to calculate the investment and you're done.

VII. Conclusion

If you touch other people's cheese, you will inevitably be beaten.

What you think is free traffic may not be free.

These traffics are attracted to their respective platforms by Tencent, ByteDance and Alibaba at the cost of real money. If we try to divert the traffic here, there will naturally be risks.

Oscar Wilde said:

"When I was young, I thought money was the most important thing in the world. Now that I'm old, I know it's true."

This statement is true for the vast majority of people, but there are a small number of people who are absolutely indifferent to it.

We have no connection with this small group of people, we cannot see them, and we cannot even imagine them.

At least it seems to me right now that 90% of the troubles in my life can be solved with money, and I don’t know yet about the 10% that cannot be solved with money.

It is not easy to make money, but if you find a way, you can definitely make small profits. With hard work, big profits are a given.

In the new year, I hope that my articles can help you find some ways to make a small profit, and I also hope that everyone can get through this period smoothly.

Author: The cool Tianshu

Source: The Road to Heaven