10 hot topics that will definitely become popular on Douyin

Hot Template 01: "A Decade of XXX"

For example: the ten years of a programmer, the ten years of a loser, the ten years of a young person in a fifth-tier city, the ten years of me and her, etc.

The changes in ten years can easily touch people's hearts. If the contrast is huge, the user's emotions will fluctuate greatly, the user will be impressed, and will like and identify with you.

Hot template 02: "X must-have XX"

For example: 5 essential short video operation skills, 7 essential tools for career promotion and salary increase, 9 essential copywriting skills, and 11 essential secrets for pursuing girls.

People are more sensitive to numbers, and most people will be interested in learning about this kind of useful information.

Hot template 03: "The most XX in the next XX years"

For example: the 10 most promising industries in the next five years, the 5 worst occupations in the next three years, the jobs with the greatest potential for promotion and salary increase in the next five years, and the most livable cities in China in the next five years.

Use people's curiosity to make predictions about the future. Some people agree with it, while others disagree. This will spark debate in the comment section, and your video completion data will be relatively good.

Hot template 04: "Don't do XXX again"

For example: Don’t be decadent anymore, don’t buy cosmetics from the counter anymore, don’t be a bootlicker anymore, don’t go on like this.

An emphatic tone can resonate with users, making them feel cared for and want to gain new knowledge.

Hot Template 05: "What is XXX" and "What is the experience of XXX"

For example: what is the metaverse, what it feels like to spend 100 yuan in 30 days, what it feels like to run for 5 years, and what it feels like to have a female best friend with a beard.

It’s mainly the explanation of some concepts and the curiosity that makes users interested.

Hot template 06: "Let me tell you a secret, XXX" and "XXX won't tell you the XX secret"

For example: Let me tell you a secret. It is actually more cost-effective to buy shoes this way. The counter will not tell you that this package has the best cost-effectiveness.

The principle is similar to Template 05, but it can also increase users' new cognition and help them acquire new skills and methods.

Hot Template 07: "Why XXX?" 》

For example: Why do girls mature earlier than boys, why house prices fall, why short videos are the biggest trend

Through an established fact, we can popularize science and help users deepen their understanding of the concept or matter and make decisions accordingly.

Hot template 08: "Experiences summarized by Hua XXX"

For example: I spent 100,000 yuan to summarize the short video operation experience, spent 5 years to summarize the running method, and spent 3,000 yuan to summarize the stomach secrets.

People like to achieve success quickly and to adopt what others have learned. They always listen to the experience that others have spent a lot of money to summarize.

Hot Template 09: "The Difference Between XXX and XXX"

For example: the difference between working and starting a business, the difference between a side job and starting a business, the difference between a warm-hearted man and a bad man

By explaining the differences between the two concepts, users can gain knowledge and then take sides on one side.

Hot template 10: "The secret of doing XXX well"

For example: tips on how to monetize short video IP, three core methodologies for managing a good oral account, and five rules for being a good manager.

It would be better to add some numbers, as if revealing some internal secrets of the industry, something unknown that is easy for people to cherish.

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Author: Doufushe

Source: Doufushe