The video has no recommendations? Mostly these are the questions!

Friends who make videos must understand that if the time for your video is less than 10 seconds, it will not be played. This is a question that many friends who make self-media videos are confused about. Why am I restricted? My work does not violate the rules?

Don’t always think that you are unlucky. In fact, you have touched the bottom line of the platform.

So today I will continue to bring you some useful information so that your video playback volume can quickly reach a new level.

1. Taking advantage of the epidemic hotspots

The epidemic in 2020 seems to be still lingering in this brand new year of 2021. If all the content you post is about the epidemic, then Jun Ge tells you not to continue. Don’t think you can post it just because others can, unless you are an official worker or you have a news editing qualification certificate. Don’t try to post content related to the epidemic. So video creators who want to take advantage of the epidemic’s hot content, stop here. Another point to make is that your video cover must not have authoritative figures, celebrity portraits and related pictures. These operations are all within the scope of infringement. The platform will directly limit the flow, and in serious cases, the account will be blocked and punished.

2. Title

The rules of title are explained in detail in our WeChat official account, Jun Ge Micro Classroom. Regarding the title, Jun Ge will continue to emphasize it here because it is really too important. Below I will list several common types of errors for you.

1. Punctuation

(1) Exclamation marks and ellipsis marks appear multiple times

(2) Add emoticons

2. False suspense title

So, do you have any questions? Shouldn’t a suspenseful title leave people with suspense? Well, let me tell you what we mean by suspense title here. For example: Is xx cave scary? Such a title is a false suspense.

3. Illegal words

Illegal words are a mistake that many friends will make. See the picture below to see which are illegal words.

Finally, I want to tell you that you should still read more about titles and see which titles others can use. At least we still have the capital and ability to learn from them.

3. Transport Video

If you go to those video platforms, you will easily find that many videos have serious traces of copying. Especially for those who edit movies and TV series, if your editing skills are not up to par during the copying process, the platform will detect that you are plagiarizing and will not give you recommendations. In addition, the system will automatically blacklist you, and it may not be easy to turn things around.

In addition, your video length must be more than two minutes, and these key knowledge points must be remembered.

4. Video subtitles

Many careless friends publish directly after adding subtitles. Remember to check for typos and whether the sentences are fluent before adding subtitles. Also, do not add sensitive words in the subtitles for the sake of effect. In addition, the subtitles should not be fancy. Not only will this fail to increase the video effect, but it will be unnecessary and shoot itself in the foot. These are some small details that affect the number of views and recommendations. Details determine success or failure, so you must keep them in mind.

5. Background Music

If you can avoid adding background music, then don't add it. The volume of the background music should also be lower than the original sound of the video. Otherwise, others watching your video will not know whether they are listening to the music or watching the video. When using background music, be sure to listen to it twice to see if it matches the style of the video.

6. Video Logo

Downloaded videos usually have official watermarks. The watermarks on the videos must not be left, otherwise the system will directly determine that your account has infringed upon your rights. As for how to remove watermarks from videos, whether short videos or long videos, we will give detailed answers in the later knowledge sharing.

7. Vertical content

I have said a lot about the vertical content of works. This is also an issue that the platform attaches great importance to and emphasizes, especially the Douyin platform. Its recommendation mechanism is very clear. Only when the content of your work is vertical, the platform will make accurate user recommendations. For example, if the user who saw your video last time liked or watched your video, when you release your next work, the platform will automatically recommend your work to the users who liked your video. If the user finds that your work this time is not the same as the last time and is not what he likes, he will naturally swipe away or unsubscribe.

Therefore, the verticality of the content directly affects your recommendations and playback volume.

Having said so much, Jun Ge hopes that everyone can remember and use them flexibly, master these key skills, persist in creating, and don’t be defeated by the difficulties in front of you. You must firmly believe that persistence does not necessarily lead to success; but without persistence, you are doomed to fail.

For success, persistence is essential!