Even the most familiar apps have hidden knowledge you don’t know

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Just recently, Wandoujia launched the "Dark Knowledge" function, which aggregates and collects in-depth skills, how-to tutorials and easter egg anecdotes behind the application for users, once again demonstrating its content integration capabilities.

Dark knowledge is usually used to refer to the unknown information hidden behind a certain thing or event.

This is not a gimmick, because there are quite a number of users who actually don’t know how to really make good use of the smartphones and the applications in them. Yes, it is very likely that you are reading this article.

The "Dark Knowledge" function mainly includes three contents:

Aiming at mass applications, we teach in-depth usage skills. We appropriately derive content and dig out interesting stories behind the scenes. We use tools to assist production and provide practical tutorials.

These three content services are relatively easy to understand. The first one is to help users try something different in the application field that is popular in terms of function, design and tone. This arrangement is logically in line with the growth curve of the digital life experience of general users. Only by understanding the deep gameplay experience and unique usage scenarios of existing applications can we cultivate an independent understanding of an application and lay the foundation for independent exploration.

The second is to tell users some equally interesting stories behind interesting applications. The aforementioned "Wandoujia Design Award" is basically doing this, but as an "award", the entry requirements are obviously not very low. "Dark Knowledge" is more universal in this regard, capturing the interests of more users, and providing a channel for low-key product teams to bring their background stories to the fore.

The third is to improve the efficiency of users in using practical niche tools through interpretation and experience sharing, which is also the most important part of digital life besides entertainment (the actual weight should be greater than entertainment). Tools have been created to improve productivity, and using tools is to transform the world on the shoulders of tool producers. It is a pity to give up using excellent tools because of ignorance, so you need this third part.

These contents are all from digital life experts and professional content media (including us, AppSo, of course). I believe you already have an idea of ​​the quality of the content.

What this means is that this is a large guide and manual to a huge library of applications and tools that you may never have realized, and it is more interesting than any manual you can find.

Since Wandoujia has developed the "dark knowledge" feature, it is natural to give full play to its value, so the precise push based on the "dark knowledge" content service has also been realized. Not only are the results of daily searches highly consistent with the "dark knowledge" content, but even when you download an app, it will tell you how to use the app better. It can only be said that guides are everywhere.

Compared with the "automatic installation" and "personally tested and available" functions in earlier years, this "dark knowledge" considers issues more from the user's perspective. At the same time, it is aware that in the use of applications and tools, large-scale general UGC is not enough to be self-sufficient, and more experienced and knowledgeable PGC is needed to solve the problem of low overall level.

The effectiveness of the launch of this function is still unknown, but this is an interesting move by Wandoujia.