What is the development prospect of SEO? What can you do after learning SEO?

With the continuous development of the Internet, more and more people have begun to flock to this industry, and one millionaire myth after another has been created from it, such as Bill Gates, Jack Ma, Lei Jun, Robin Li, Steve Jobs and other rich people. The dividends of the Internet are still continuing and have affected all aspects of people's lives. The editor has witnessed with his own eyes that his friends have transformed from a loser to a wealthy man in the wave of the Internet. Unknowingly, the editor Feng Chao has been engaged in the Internet industry ( SE0 ) for nearly four years. He has also gone through many detours and tasted the ups and downs of the Internet. Okay, let’s get back to the topic. Not long ago, a distant relative of mine, Feng Chao, lost his job due to various reasons. He asked me how to find a job through the Internet (SEO). What is the development prospect of SEO? What can you do after learning SEO?

What is the development prospect of SEO? What can you do after learning SEO?

1. Clearly identify what you are good at? Should we target the high-end market or the low-end market? Should you specialize in keyword ranking or optimize the entire site, focusing on traffic? All these must be clearly understood in order to make your service distinctive.

2. Consider SEO niche

SEO sounds simple, but it is not easy to master each of the processes, so you can focus on specific parts and do them well to have appeal and attraction, such as specializing in keyword research; specializing in link bait; specializing in forum and blog link publishing with noFollow links; specializing in SEO for a certain industry (such as medicine, tourism industry); specializing in SEO for a certain CMS system or shopping cart; and specializing in SEO software, etc.
Don't underestimate these market segments; each segment has huge capacity.

3. Sell at a good price

If SEO does not have good scalability, it will not be able to win by quantity. If you want to increase profits, you have to charge a high price. In fact, a very specialized service like SEO is likely to be sold at a relatively high professional price.
Many so-called SEO providers on the Internet optimize a website for thousands or even hundreds of yuan, which is indeed too low a value. You can make a comparison. A good tutor can charge several hundred yuan per hour. G0 is a technology that even fewer people understand and master. It is not excessive to price a day's service at several thousand yuan. From a customer perspective, if SEO services can double the traffic of a commercial website, how much sales and profits will it bring to the website? It is likely to be hundreds of thousands, millions or even tens of millions of yuan. It is abnormal to charge several thousand yuan for such SEO services.

4. Process

Although most SEO work cannot be automated, service providers of a certain scale should try to streamline it. The company is fully equipped with SEO personnel and the scope of work is clearly divided. Projects must formulate task lists, timetables and assessments. As more and more websites realize the importance of SEO, competition in search engines is becoming increasingly fierce. It is difficult to adapt to the SEO service market by relying on feelings and one person's strength. Teamwork is the best way, and proceduralization is an indispensable element of teamwork.

What is the development prospect of SEO? What can you do after learning SEO?

The second and brighter path for SEO is to do SEO for yourself. The ultimate way out for SEO is to build your own e-commerce website. Now this view has been accepted and recognized by many SEO personnel, and they told me that it was very advanced when I put forward such a view a few years ago. In fact, this view is not advanced at all. Since the day it was born, SEO has been mainly aimed at optimizing your website and bringing in traffic. The predecessors who studied SEO all started by solving their own website ranking and traffic problems, and would never think of doing SEO for others first.

SEO is just a tool, not a goal. But SEO is one of the most powerful Internet marketing tools. Mastering SEO means mastering one of the most important factors for a website to make money - traffic. When you do SEO for others, you can only get a part of the SEO value, often a small part. If you can help other websites double their traffic and profits, as a service provider, your service fee can only be one-tenth or even one percent of their profits. If you are doing SEO for yourself, you will get the majority of the profits.

If you create your own website, you can either create an information website and sell advertising, or earn commissions through an affiliate program, or you can directly create an e-commerce website to sell products. Online shopping is now very popular in China, and the two major problems of payment and express delivery have been basically solved. It is a general trend to build your own B2C website.

If you are good at English, creating a foreign trade website is also a very good direction. China is a major manufacturing country with a wide range of high-quality and low-cost products. Controlling the supply of goods is a huge advantage for domestic companies and webmasters. If you add in traffic through SEO, you will have even more power.

Many SEO personnel are confused about the future of the SEO industry. In fact, if you take a step back and think of SEO as a tool, you will suddenly see the light. Traditional SEO service providers are now also starting to build their own e-commerce websites, which can not only earn more profits and expand their business scope infinitely, but also reduce risks. Building your own website can even help improve SEO services. For example, you can confidently reject clients who are too picky and ask for a very low price. Instead of spending time on low-cost SEO services, it is better to build your own website so that you can avoid becoming cheap labor.

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