Chapter 1: The role of online sales promotion optional (please add WeChat: 18673936764 to take the course) 1.1: Online Sales Promotion Course Outline 02 minutes and 08 seconds [Trial Learning] 1.2: The role of online sales promotion 06 minutes 59 seconds [trial learning] Chapter 2: Common methods of paid promotion (advertising optimization) 2.1: Common advertising terms 01 minutes 33 seconds [Trial learning] 2.2: Delivery time and delivery area 02 minutes 48 seconds [trial learning] 2.3: Accurate Match 01:48 [paid] 2.4: Phrase Match 03 minutes 28 seconds [paid] 2.5: Broad Match 05:46 [paid] 2.6: Negative Match 04 minutes 07 seconds [paid] Chapter 3: Online Sales Promotion Tools 3.1: The display position of Wangxiaobao 04 minutes 48 seconds [trial learning] 3.2: Wangxiaobao click deduction formula 02 minutes 56 seconds [paid] 3.3: Yingxiaobao-General Search-One-click Promotion 18 minutes and 27 seconds [paid] 3.4: Yingxiaobao - General Search - Self-service Promotion 33 minutes and 39 seconds [paid] 3.5: Keyword Optimization and Information Consultant 13 minutes and 6 seconds [paid] 3.6: Yingxiaobao-Shopkeeper 05 minutes and 20 seconds [paid] 3.7: Comparison and summary of self-service promotion, one-click promotion and full store manager 07 minutes 41 seconds [paid] 3.8: Search Promotion Report 15 minutes and 39 seconds [paid] 3.9: First Place (Bid Winner) and Off-site Traffic 07 minutes 32 seconds [paid] 3.10: Enterprise Showcase 06 minutes 28 seconds [paid] 3.11: Qualification Management 03 minutes and 17 seconds [paid] 3.12: Star Store 03 minutes and 13 seconds [Trial Learning] 3.13: Brand Treasure 04 minutes 06 seconds [Trial Learning] Chapter 4: Keyword Collection 4.1: 1688 platform free keyword collection 12 minutes and 01 seconds [paid] 4.2: Off-site promotion background keyword collection (Baidu promotion free registration) 08 minutes 48 seconds [paid] 4.3: Wangxiaobao backstage keyword collection 04 minutes and 25 seconds [paid] 4.4: Baidu, 360, Sogou off-site keyword collection (obtaining search engine traffic) 16 minutes and 52 seconds [paid] 4.5: Overall selection and sorting of keywords 06 minutes and 34 seconds [paid] Chapter 5: Online Sales Promotion Skills 5.1: Keyword Testing 05 minutes and 03 seconds [paid] 5.2: Testing models and products 09 minutes and 25 seconds [paid] 5.3: Raising funds: Consumer goods: "Ten thousand swords return to one" 08 minutes 24 seconds [paid] 5.4: Raising funds: “Going all in” for non-consumer products 05 minutes 49 seconds [paid] 5.5: Detonate at the Right Time
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