As a search engine bidding promotion media, 360 Search Promotion has become the preferred advertising promotion method for advertisers in many industries due to its powerful promotion advantages. In fact, it is not easy to do a good job in media online advertising marketing and promotion. So, how to do 360 search promotion? 1. Account opening: 360 promotion account opening is not as complicated as Baidu. Generally, you only need to apply for an account with the agent. It is very important to choose an experienced account opening agency channel, which can ensure the security and stability of the account, continuous recharge and renewal and other services, so as not to affect the customer's normal online promotion. 2. Create account promotion ideas: 360 promotion includes: search promotion, mobile promotion and display advertising promotion (information flow). The creative styles involved in each model are different. Search promotion mainly consists of text title + description to form the promotional creativity of the advertisement; display advertising mainly consists of pictures. Mobile promotion involves a lot of content, so I won’t explain them one by one. 3. Management and delivery of account background: Even if you choose a high-quality advertising media, it will be useless if you don’t have a good delivery and promotion plan. The 360 account opening and promotion background has more user-friendly operations, from "creating plans and promotion groups - adding creativity and keywords..." and other operations to achieve problem-free delivery management. Customers can control multiple indicators such as promotion budget, delivery time, delivery area, etc. in the background to maximize the commercial value ratio of advertising. 4. Effect evaluation: The effect of advertising is not only the most concerned issue for customers, but also a difficult problem that many agents are troubled by. How to make the best promotion plan based on the industry? How to achieve maximum advertising benefits while ensuring promotion costs? These are relatively difficult problems to overcome. And effect evaluation is precisely the only indicator factor to measure media promotion... 1.How much does it cost to open an account for 360 search promotion? How much does it cost to open an account with 360 Search?Answer: The fee for opening a 360 search account is 4,600 yuan, of which 4,000 yuan is the pre-deposited 360 search advertising fee and 600 yuan is the service fee. 2. Are there any discounts or offers for opening an account for 360 search promotion?Answer: We can provide a very advantageous 360 account opening offer for KA framework agreements, large customers, and non-conventional customers with high consumption. 3. Other detailed 360 promotion cost issues:1: How much does it cost to place a keyword ad on 360 search per click? 360 Dianjing Effective Platform adopts a prepaid system, and you need to pre-deposit promotion fees in your account for promotion. During the promotion process, you only need to pay for valid clicks. The cost of a single click will not exceed the bid you set. The specific amount of deduction depends on your bid and the quality score of the creative/keyword, etc. 2: What impact will insufficient account balance have on account promotion? The promotion fees you pay for potential customers' click-through visits will be deducted from your account in real time until the account balance is zero. At this time, your promotion results will no longer be displayed and your potential customers will not be able to obtain your product/service information. In order to avoid affecting your promotion effect due to untimely renewal, we provide you with a reminder function. You can set it in the reminder settings in your account and pay the account fees in time after receiving the reminder. 3: How to issue an invoice? Log in to the 360 Dianjing Marketing Platform, enter "My Account", click on the "Financial Information" option on the left, enter the "Apply for Invoice" page, fill in the relevant information and submit, we will issue you a formal and valid invoice. You can also ask customer service how to get an invoice. 4: How to view invoice records? Log in to the 360 Dianjing Marketing Platform, enter "My Account", click on the "Invoice Record" page in "Financial Information" on the left to view it. 5: How to top up my account? The promotion fees you pay will be deducted from your account in real time. When the account balance is zero, your promotion results will no longer be displayed. You can recharge your account online through "My Account" -> "Financial Information" -> "Account Recharge". It is recommended that you set a balance reminder in "Set Reminder" to be informed of the account balance in a timely manner and ensure the promotion is online. To place 360 search ads, please contact Qinggua Media official |
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