Where can I open the Douyin live broadcast console? What are the functions?

Just like Taobao Live has a Taobao Live console, Douyin Live also has a live console. When Douyin anchors set relevant information, they can set it up on the live console. Do you know where to open the Douyin live console? Let Dongguan Feng Chao introduce it to you below!

Where can I open the Douyin live broadcast console?

First of all, merchants need to log in to the store’s main account to enter the central console. In fact, what we call the Taobao live broadcast central console entrance is the anchor’s backstage. After entering the backstage, select the type of live broadcast you need and select "Next".

Every Taobao live broadcast requires filling in the name, introduction and other information of the live broadcast. The specific content includes the start time of the live broadcast, the title of the live broadcast, the content introduction of the live broadcast, the cover image, the content label and the location of the live broadcast. It is recommended to make a preview before each live broadcast to inform fans to watch the live broadcast on time. After all the information is filled in, wait for review.

After filling in the live broadcast information, select how to display key information. After confirming that the information you filled in is correct, you can click Confirm to publish. On the live broadcast preparation page, merchants can also make some additions to the live broadcast content. For example, how a product is used, what discount activities are available, etc.

Douyin live broadcast console functions:

1. If you need to log in to the live broadcast console, you need a computer. Mobile phones cannot view it for the time being. Whether you are broadcasting live or streaming live, you can directly view the real-time live data.

2. Through the central console, you can share the products with your fans that have advantages in your own store so that they can purchase them directly.

3. In addition, you can also share coupons, because sending coupons during live broadcasts can just attract the interests of fans and the purchase rate will be higher.

4. In order to increase the enthusiasm of fans, red envelopes are also sent in the live broadcast room to increase the enthusiasm for interaction, which is also a relatively practical function.

5. You can initiate a live lottery to instantly attract more traffic.

In short, for friends who want to do Douyin live broadcast, they must understand the center console. In addition to understanding the center console, they must also be familiar with the various operations of the center console. The center console is equivalent to the backstage that controls the entire stage performance, and it is very important.