The Soul platform has prospered to the point where it has hundreds of millions of users. Marketing on its platform can provide huge exposure for marketing. Moreover, marketing can be targeted based on user interests and hobbies to maximize the motivation for marketing. Many advertisers smelled business opportunities and wanted to use this platform to advertise. What is the current popular term “Generation Z”? Being independent, having alternative ideas and pursuing high spiritual identity are their biggest labels. This generation that grew up with the Internet has become a consumer potential and even a main force that cannot be ignored as the times progress. SOUL APP targets this type of people and is positioned as a social platform for the new generation of young people. It is a new generation of entertainment content community with people born in the 1990s and 2000s as its core. Currently, many advertisers are attracted to place advertisements on SOUL. When we open SOUL, we will see an advertisement with the word "advertisement" in the fifth position on the recommendation page. So how was this ad put up? The editor will show you below. 1. Advertising on SOULA SOUL advertising account must be opened. SOUL advertising currently does not support "self-service opening" of promotion accounts. Advertisers can prepare their business license, ICP registration, and industry-related qualifications in advance for advertising account opening review. After the advertising account is reviewed and approved, you will be given the account password. 2. Recharge your SOUL advertising accountTo place advertisements on SOUL, you must first recharge and then deduct the advertising fees, so advertisers need to pre-charge their accounts. The minimum deposit for opening an account is 10,000 yuan. You can find whoever opens an account and recharges. 3. Advertising background construction A. Advertising plan The SOUL advertising plan mainly includes the following two pieces of information: promotion goals and planned budget. B. Ad Group SOUL advertising promotion product information settings, including three categories: APP promotion, store traffic, and form promotion; Audience settings: 1. The system provides flexible targeting solutions for different promotion targets; 2. Open part supports front-end configuration. C. Advertising creativity To make a SOUL advertisement, please prepare the advertising materials to be placed in advance. Advertisers are required to provide the following: 1. Advertising works 2. Advertising slogan 3. Launch landing page 4. Advertising ManagementClick any item in the plan list in the SOUL advertising background to enter the ad group page, which displays the ad groups included in the plan. 1. Check the ad delivery status & review status. Identify delivery issues in a timely manner and make corresponding adjustments; 2. Support modification of budget, bid, schedule and other information. Adjustment of advertising effectiveness; 3. Turn on/enable ads. Adjust the ad delivery status. For more soul advertising cases, if you want to do soul advertising, please contact Qinggua Media official |
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