up to date! Traffic rankings of 33 information flow platforms, a must-read for advertising!

Do you want to know how the major information flow platforms performed in the past month?

The overall trend is upward, but are some people happy while others are sad?

Which other dark horse platforms will emerge?

Do the size and audience of the delivery platform match the company’s product direction?

Come on, baby~~The October information flow platform data list will be revealed soon and give you what you want!

▼Monthly active users TOP list

▼Top three monthly active users

▼Top three monthly active users with the largest decline

▼ Daily Activity Top Ranking

▼The top three daily activity growth rates

▼The top three daily activity declines

▼Total effective time TOP list

▼The top three decreases in total effective time

▼The top three decreases in total effective time

Here we have to mention two dark horses: Qutoutiao and Neihan Duanzi. Combining the data from August to October, these two apps are growing rapidly in terms of daily active users, monthly active users and total effective time.

Qutoutiao focuses on news and original content. Ai Qijun speculates that one of the reasons for the rapid growth of users is that in addition to the original authors being able to monetize their posts, users can also monetize based on their online time, which is also a core point that attracts many fans.

Neihan Duanzi is affiliated to Toutiao. Toutiao's early customer accumulation came from the traffic of Neihan Duanzi. It is understandable that Toutiao is now intentionally promoting it. It even inserted a large oral advertisement in the 11.11 episode of the old entertainment program " Happy Camp " (ps: I guess a lot of money must have been spent on it).

▼Top Male Users

▼Top list of female users

▼ Overall Ranking

From the above data, we can see that the top 5 of the TOP list are basically occupied by social and video apps. It can be seen that the user base of entertainment apps is large, but the labels are not obvious enough. Enterprises with large traffic demands can consider launching apps with a large user base.

Companies with higher quality requirements can tend to place information flows on apps with more obvious audience labels. For example, the financial industry can choose information or financial platforms, or products with gender preferences can refer to the male/female user list for placement.

To place these advertisements, you can directly contact Qinggua Media official