How to use internal links to improve website inclusion?

Improving website authority can increase external links, while internal links can help improve SEO results. Internal links are mainly links between content pages on the same website.

How to use internal links to improve website inclusion?

1. The page links to the home page

It is recommended to control the anchor text linking from multiple pages of the website to the homepage within 80% to avoid over-optimization and try to avoid linking all anchor texts. It can be used flexibly to present a natural layout.

2. Use the Nofollow tag

Use the Nofollow tag to block unimportant pages in the navigation links, telling search engines that they do not need to crawl this page, concentrating the weight of the website's homepage and prohibiting the weight from being transferred to this page. For example, pages like "About Us".

3. Column page

Focus on category column pages and content pages, and give link transfer weight to related pages.

4. Anchor text is relevant

Keyword links are also anchor texts. Keyword links are also divided into internal links and external links. Links with high relevance help improve search engine inclusion, and help improve user experience, increase user stickiness, and thus increase website traffic.

5. Add internal links to the content of the article

No more than three internal links should be added to an article. Do not set all links to point to the homepage. Focus on keywords and the links should point to other pages on the site.

6. Add relevant recommendation sections

By adding a related recommendation section to each page, content that was not originally included can be discovered by search engine spiders, thereby improving the inclusion of the web page.

7. One-sentence navigation

In the footer of the website, use the target keyword of the homepage as an anchor text pointing to the homepage. The purpose is to increase the internal links of the target keywords and improve the weight of the URL.

By laying out internal links, search engines can include the content of the website. Adding some good internal links to these web pages can help increase the inclusion of new pages and improve the ranking of web pages, which is also very helpful.