What are the short video weight indicators?

Whether it is optimizing a website or making short videos , there is a concept of weight. Weight indicates your weight in the eyes of the short video platform. To have high weight, the important thing is whether the content can reach the vertical field and whether the work is competitive. Many novices ask themselves why the weight of their short video accounts is not high. In fact, this is normal. Below, Feng Chao from Jimifeng Technology shares what are the short video weight indicators?

What are the short video weight indicators?

Generally speaking, the weight of a short video account can be determined based on the number of views of the works it publishes.

1. If the number of views of the works you publish does not exceed 100, then your account will basically not become popular. Because the platform considers your account to be low-quality and invalid, it has labeled you as such. If you cannot publish more than 100 works after publishing 10 works, you will need to re-register your account.

2. If the account has 200~300 views, it is called a low-weight account. Low-weight accounts can easily become invalid accounts. If the number of views does not increase after publishing more than 20 works, you can only cancel it and start over.

3. If the number of plays is around 500, it is an account with normal weight. What is a normal-weighted account? Anyone who uses a short video platform should be able to get 500 views for a video they post. If not, you need to check if there is a problem with your content, or if there is a problem with your account, then cancel the account and register again.

4. Low-weight account: If the number of views of newly released works within a week is between 100 and 200, the weight will be judged as low-weight account. This type of account has very few recommendations, and the quality of the recommendations is poor. If there is no breakthrough for half a month to a month, it will be downgraded to a zombie account.

Recommendation: Publish original, high-quality work. At this stage, the account can still be rescued by improving short video production skills, uploading high-quality original works, and never copying other people's videos.

5. Accounts to be recommended: Accounts that continuously release new works with a playback volume between 1,000 and 3,000 are called accounts to be recommended. This type of short video account has a higher weight, and new works released will generally be allocated to the high-level traffic pool.

Suggestion: At this stage, you should create high-quality works or works in a vertical field, increase the number of views and likes by investing in Dou+ or other methods, and let the system recommend it to a larger traffic pool. Then, your video may become popular overnight.

6. Accounts to be popular: Short video accounts with more than 10,000 video views are accounts to be popular. The weight of their short videos is extremely high, and they are just one step away from becoming popular.

Suggestion: Take advantage of the popularity. For example, participate in topic challenges, shoot with experts, shoot the same style as popular videos, listen to the same popular music, etc.