Heshi Media Han Yuqianchuan's advertising, account operation, and live broadcast training courses

Heshi Media Han Yuqianchuan's advertising, account operation, and live broadcast training courses

Introduction to the course resources of Han Yuqianchuan of Heshi Media on advertising, account operation and live broadcast training:

The course comes from Heshi Media and is taught by Teacher Han Yu. The course content in September 2021 includes: Qianchuan delivery, Qihao operation, and live broadcast training courses.

The course starts with the preparation class for novices, and starts with the concept of the novice village, flat broadcast account start (preliminary work, publish two videos every day for three days with an interval of 6 hours, delivery method, and precautions, do not send lucky bags and red envelopes, do not sell welfare products with too low prices, and start placing orders 5 minutes before the broadcast), hold orders to start the account (preliminary preparation work, timing, method, purpose, delivery method and precautions)

The content of Qianchuan’s delivery course starts with the introduction of the delivery algorithm logic platform, then goes on to the demonstration of the delivery backend, the price of optimizing the logic, and so on.

Live broadcast training course What qualities does an excellent anchor have? Including physical strength, energy, learning ability, concentration, management controllability, etc. The anchor's work content includes outside the live broadcast room: self-preparation, product selection, team relationship running-in, inside the live broadcast room: introduction and explanation of the product, establishment of fan relationship, etc., banned words in the live broadcast, pay attention to illegal behaviors, establish a good relationship with fans, even if there is no explosive product to connect the live broadcast room is still strong, the sales logic of the live broadcast room for the product are all basic requirements for the anchor.

Course Catalog

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Video Courseware

Teacher Kai's anchor training course

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Complete collection of speech scripts.docx

Anchor Screening Training Course.pdf

Teacher Han's anchor training course

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Bottleneck period old account

1. Concept of Novice Village.pptx

1 Novice Village Concept_batch.mp4

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2 Pingbo start number_batch.mp4

3 Specific operation methods of holding orders_batch.mp4

3-level broadcast plus Qianchuan hot start_batch.mp4

4 How to shoot and use videos to build relationships with the live studio_batch.mp4

The number-raising method for Xiaobai in September is suitable for mass categories, combined with the old flat broadcast mode_batch.mp4

Specific operation of holding orders on June 30_batch.mp4

Start-up operation course

2-1 Delivery Algorithm Logic-Platform Introduction_batch.mp4

2-1 Delivery Algorithm Logic.pdf

3-1 Introduction to the Mass Delivery System.pdf

3-1 Delivery background demonstration_batch.mp4

4-1 Delivery optimization bidding logic_batch.mp4

4-1 Optimization logic of delivery.pdf

5-1 Difficulties in the delivery process.pdf

Massive Qianchuan teaching demonstration_batch.mp4

Huge amount of Qianchuan crowd package construction.xlsx

Qianchuan2_batch.mp4

Qianchuan3_batch.mp4

Qianchuan User Manual.docx

Tutorial on building a custom crowd package_batch.mp4

Thousands of rivers flow

Workbook1.xlsx

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