How to query Tencent social advertising promotion effect data!

Data query method

The detailed data reports in the management center are the best tool to help you understand the promotion effect. There are three main ways to view:
1. Home page: Provides you with real-time consumption data

2. The "Report" page in the left menu bar will update the previous day's promotion data every morning.

You can get performance data here, such as: exposure, clicks, click-through rate, spending, average click price, attention, APP downloads; you can also analyze the people reached by the advertisement, such as: geographical distribution, gender distribution, age distribution, etc. This information can help you understand the effectiveness of each promotion plan/advertisement, allocate budget reasonably, and guide you to better create and set up advertisements.

3. The ad details page also allows you to check the ad’s detailed performance data and demographic analysis