Tips on using sentence breakers in Baidu search promotion!

What is a sentence breaker?

The symbol "^" (without quotation marks) represents the sentence break. You can insert "^" in the title and description of the creative. In this way, when the promotion results are displayed in the promotion position on the right, only the content before "^" will appear.
For example, your creative idea is as follows:
Title: Baidu {Flowers}, add color to life and fragrance to dreams Description 1: With Baidu {Flowers} in hand, the world is fragrant. Free flower delivery within the Fifth Ring Road makes happiness upgrade. Baidu {Flowers}, consultation 400-000-0000
When displayed in the promotional position on the right, the effect will be as follows:

If you add sentence breaks in the title and description 1:
Title: Baidu {Flowers}, add color to life^, add fragrance to dreams Description 1: Baidu {Flowers} in hand, fragrance the world, free flower delivery within the Fifth Ring Road, let happiness upgrade, ^ Baidu {Flowers}, consultation 400-000-0000
The display effect at this time is:

In addition, after entering keywords, such as:
If the part before the “^” in the title exceeds 28 characters, the triggered keywords will not be displayed, and only the default keywords in the wildcard will be displayed;
If the part before the “^” in the description exceeds 40 characters, the first line of the description uses the default keyword in the wildcard;
If the part after the “^” in the description exceeds 40 characters, the second line of the description will be truncated.

The system has automatically added sentence breaks to the original "standard creative". More usage and precautions of sentence breakers.