How to optimize the Meizu App Store? Meizu App Store optimization tips!

I think everyone is familiar with the Meizu brand. Meizu mobile phones have a long history and now most of their target audience are people between the ages of 15-35. However, due to the entry of Huawei, Xiaomi and others in recent years, Meizu's market share has been gradually declining in all aspects, including the scale of the Meizu App Store. So, if we want to optimize the Meizu App Store now, will it be of little effect? This is not the case. As long as you remember the following content when optimizing, you can still achieve twice the result with half the effort.

1. Keyword Source

First of all, let’s talk about the sources of keywords in the Meizu App Store. Similar to other markets, the sources include application titles, application categories, background keywords, etc. What’s special is that the Meizu App Store will not capture keywords in one-sentence introductions and update instructions.

1. Application title

The number of characters in the title and subtitle must not exceed ten Chinese characters or twenty English characters. The “-” symbol should be used where necessary to separate them. At the same time, we should see the subtitle of the application in the APK package.

2. Application classification

If you can't find the corresponding application in the categories provided by Meizu Market, it is best to choose another one.

3. Backstage keywords

The number of backend keywords should not exceed one hundred words, and each word should be separated by a space. It is important to note that when writing backend keywords, no competing words should appear!

2. Application Weight

Next, let’s talk about the weight influence of Meizu App Market. The influencing factors include download volume, comments, and paid promotion.

1. Downloads

The front-end download volume of applications in the Meizu App Store can increase the coverage of keywords to a certain extent. Of course, if the comments are optimized, better results will be achieved.

2. Comments

When optimizing the Meizu App Store, in addition to comments on the app itself, developers can respond appropriately to user comments, including explaining negative comments, which can also increase keyword coverage to a certain extent.

3. Paid promotion

In the Meizu App Store, paid promotion can effectively increase the weight of the application. At present, the promotion goals of Meizu's advertising plan are application downloads and web page promotion. The former is more diverse, including mobile banners, information flow, splash screen ads, welfare ads, store searches, etc., while the latter is simpler, with only mobile banners, information flow and splash screen ads.

3. Notes

Finally, let’s talk about a few things you need to pay attention to when optimizing the Meizu App Store.

1. Meizu App Store will capture packages from 360 and App Store.

2. Applications listed in the Meizu App Store must have a software license, otherwise they may not be listed.

3. You can update the application to the same version in the Meizu App Store.

4. Apps in the Meizu App Store that meet the algorithm will be automatically labeled, and developers are not allowed to apply for it on their own initiative. However, having official labels will also be beneficial to increasing keyword coverage.

5. There are two forms of application launch in Meizu App Store: one is the launch of new products, and the other is the launch of updates. They are usually located on the homepage/category boutiques, or discover content. If you want to be the first to issue a product, you need to send an application email 3-4 days in advance. The review time is 1-2 working days. You can apply once per calendar month.

In general, when optimizing the Meizu App Store, in addition to remembering the above points, you also need to optimize based on its keyword source and weight influence.

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Author: Network

Source: Internet